Concert plans “work out”

Concert plans work out

Rapper J. Cole is slated to perform at Pitt-Johnstown April 20.

Ryan Brown, Managing Editor

Grammy-nominated hip-hop performer J. Cole is set to perform at Pitt-Johnstown’s April 20 Spring Concert, accompanied by rapper Big K.R.I.T.

Cole, best known for his recent hits “Work Out” and “Can’t Get Enough,” is up for the Best New Artist award at this year’s Grammys, to be held Saturday.

Programming Board director Dedra Totin said Cole was rated highly among students’ choices in a series of surveys.

“He’s the one we’ve been trying to get,” Totin said.

The performance’s timing suggests it will be part of Cole’s Campus Consciousness Tour, a concert series to be held at universities this spring.

Totin said the concert includes a daylong outdoor event, making it longer than last year’s evening performance.

The concert itself is still set for the Sports Center, which can hold between 2,000 and 3,000 spectators.

While Totin said administrators are planning an advertising campaign, including radio ads, Pitt-Johnstown students were the first to be informed of the performance.

As with last year’s concert, nonstudent fans are expected to attend, albeit for a higher ticket price.

“That’s where we make up a lot of the money,” Totin said.

And students might expect a more collegiate atmosphere than last year’s Jason Derulo/Sean Kingston concert, which saw an influx of high-school-aged fans to campus.

“This will give us more of an adult crowd,” she said.